EVENT MANAGEMENT
Geelong After Dark
Geelong After Dark is an artistic exploration in the heart of Geelong CBD, attracting an estimated 80,000 people.
Year
2019
Client
City of Greater Geelong
Project Scope
Event Management
Project Summary
Geelong After Dark is an exciting artistic exploration in the heart of Geelong. This show-stopping event invites the public to discover art and performance in Geelong’s laneways, hidden spaces and cultural buildings. City of Greater Geelong engaged Event Kit to improve event operations and safety, along with full-service event management to deliver this major public event.
Geelong After Dark • Show-stopping event of art and performance in the laneways, hidden spaces and cultural buildings.
Artistic Exploration • Engaging with the arts to inform and generate new ideas are key elements for audiences at Geelong After Dark.
Our goal was to enhance event operations and safety.
Tens of thousands of people explore the streets of Geelong to experience interactive art, street performances, installations, music, exhibitions, projections and more. For this project, Event Kit was engaged to improve event operations and safety, along with full-service event management to deliver this major public event. Our goal with this consultation was to showcase the unique creativity of the arts community, while providing a safe and well-considered event experience.
Our Challenge • To improve event operations and deliver a create a safe event for all.
Event Success • Event Kit elevated the event management process and improved event safety across the board.
The results.
Geelong After Dark is a premier regional arts event bringing people together to explore and experience arts and culture in Geelong. Attendees enjoyed discovering a sense of creativity that surprised and delighted, in a safe and well-managed space.
“It was great to see so many community members and visitors enjoying the light shows, art installations, performances and music on offer. Central Geelong came alive in what was a fantastic showcase of the depth and diversity of our regional talent.” — Bruce Harwood, City of Greater Geelong Mayor.
